BrightKey’s Strategic Outreach team manages outbound
telemarketing programs ranging from lapsed member telemarketing and winback campaigns, to welcome calls, check-in calls, and conference registration reminders. Our highly trained team knows how to navigate organizations and telephone calls, providing an effective partnership for retention, marketing research, and database update initiatives.

Putting each call into a membership telemarketing and customer care context means that the team transforms a prepared script into a conversation. All questions are consistently asked, which provides reliable data for response analysis. The member or prospect, however, never has the feeling of speaking with an outside telemarketer. The Outreach callers become a true extension your organization, as if they’re calling from the inside with important information to share.